From Lead Shop to Lead Soap..... You'd think I'd get tired of this

So as many of you know the Lead Shop was sold approximately 2 months ago to a few different buyers. It's not often you build and sell a company in a year. I think there are probably good reasons for that. But here we are today, smarter, wiser, and having done more things that other people said, "you can't do that." Well, we did it. What do we do now.....

On the Horizon:
One of my next projects is one that focuses on address verification and lead verification. At my last two opporunities, The Lead Shop, Inc and Client Shop, Inc, it was my primary responsibility to maintain proper lead quality in our systems and develop tools to monitor and check for quality. During this time I saw the dark side of the lead industry in more faces than I could have imagined, and was always looking for something that would give me (and my customers) the leg up.

So along came a tool that with a primary collaborator that shall for now remain nameless, that is based soley upon improving lead quality by looking at the individual factors within it and scoring each against eachother for accuracy.

This tool essentially can look at a name, email, ip address, physical address, etc. and look at each piece and how it fits with the others. It generates scores, and will approve or disprove this particular piece of data based upon those variables.

This is a great tool for a lot of reasons, but we have some time, so I'm going to let you think about how it could help your business first before I go telling you....

LeadSoap.com :: Not a lead company at all, just helping people with their data cleansing, data integrity, and lead quality...